{"id":35570,"date":"2026-01-27T19:32:22","date_gmt":"2026-01-27T19:32:22","guid":{"rendered":"https:\/\/news.casino.us\/?p=35570"},"modified":"2026-01-28T05:07:32","modified_gmt":"2026-01-28T05:07:32","slug":"las-vegas-ceo-launches-program-to-attract-canadian-tourists","status":"publish","type":"post","link":"https:\/\/news.casino.us\/las-vegas-ceo-launches-program-to-attract-canadian-tourists\/","title":{"rendered":"Las Vegas Casino CEO Launches Program to Attract Canadian Tourists"},"content":{"rendered":"\n<p>A CEO that runs a group of Las Vegas casinos is telling Canadians that \u201cyou\u2019ve got some friends in Las Vegas, and you\u2019re welcome here. If you\u2019re ready to come, we want you to stay here.\u201d And he&#8217;s putting his money where his mouth is by offering a promotion: Currency exchange at par until August.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"855\" height=\"940\" src=\"https:\/\/news.casino.us\/wp-content\/uploads\/2026\/01\/4259dbfc5f228ff06f95fafa41584729b0469431.jpeg\" alt=\"Circa\" class=\"wp-image-35571\" srcset=\"https:\/\/news.casino.us\/wp-content\/uploads\/2026\/01\/4259dbfc5f228ff06f95fafa41584729b0469431.jpeg 855w, https:\/\/news.casino.us\/wp-content\/uploads\/2026\/01\/4259dbfc5f228ff06f95fafa41584729b0469431-728x800.jpeg 728w, https:\/\/news.casino.us\/wp-content\/uploads\/2026\/01\/4259dbfc5f228ff06f95fafa41584729b0469431-768x844.jpeg 768w\" sizes=\"auto, (max-width: 855px) 100vw, 855px\" \/><figcaption class=\"wp-element-caption\">Circa Resort is one of three casinos who will tale the Canadian dollar at par. (Image: Circa)<\/figcaption><\/figure>\n\n\n\n<p>The deal is available at Circa Resort and Casino, the D Las Vegas, and Golden Gate Hotel and Casino. That means Canadians don&#8217;t have to worry about the exchange rate &#8212; a CAD is worth $1 at those places. Today, the Canadian dollar is worth .73 against the US $1.<\/p>\n\n\n\n<p>Derek Stevens, CEO of all three hotels, <a href=\"https:\/\/www.ctvnews.ca\/canada\/article\/las-vegas-casino-owner-offers-to-take-canadian-dollars-on-par-with-us-currency\/\" target=\"_blank\" rel=\"noreferrer noopener\">told CTV<\/a> that although \u201cLas Vegas still doing very well,\u201d he misses Canadian tourists. The program, Stevens says, is to \u201csignify that you\u2019re trying to be hospitable to Canadians when the exchange rate gets a little out of whack, like it is now.\u201d <\/p>\n\n\n\n<p>&#8220;I thought it was important for me to reach out and just consciously say: \u2018Hey Canada, we miss you, we want you to come back.\u2019\u201c<\/p>\n\n\n\n<p>But he acknowledges it goes beyond the exchange rate, and that he&#8217;s playing a very small part in a major political and economic shift.<\/p>\n\n\n\n<p>\u201cI\u2019m not trying to hide from the fact that the Canadian boycott has a significant impact as well,\u201d he said.&nbsp;<\/p>\n\n\n\n<p>Since President Trump was sworn in last year, he used Canada as a sort of whipping boy, leveling insult after insult against its leadership and the people of the country. <\/p>\n\n\n\n<p>Over and over, he&#8217;s antagonized Canadians by calling for their country to become the 51st state, claiming it isn&#8217;t a real country, and sent ripples through Canada&#8217;s economy by levying tariffs against what is arguably the United State&#8217;s strongest ally. <\/p>\n\n\n\n<p>Canadians have responded in several ways, including boycotting travel to the United States, costing the tourism industry there <a href=\"https:\/\/www.cbc.ca\/news\/business\/u-s-canadian-travel-loss-9.6974240#:~:text=X-,Many%20Canadians%20continue%20to%20boycott%20travel%20to%20the%20United%20States,have%20a%20knock%2Don%20effect.\" target=\"_blank\" rel=\"noreferrer noopener\">upwards of $5.7 billion<\/a>. <\/p>\n\n\n\n<p>Stevens, who grew up in Detroit just across the border from Canada, told CTV &#8220;that the program was a callback to his childhood&#8221; when after Detroit Red Wings hockey games, bars, hotels and restaurants in the city would create displays that featured Canadian and American flags with an equal sign between them, which signaled the establishment accepted the Canadian dollar at par.<\/p>\n\n\n\n<p>Give the man credit for trying, because according to Trump and those who work for him, the equal sign should be seen as an abomination. These people don&#8217;t think America has an equal and insist the citizens of the world &#8212; ally or not &#8212; <a href=\"https:\/\/asiatimes.com\/2026\/01\/trumps-economic-war-on-canada-screams-end-of-us-authority\/\" target=\"_blank\" rel=\"noreferrer noopener\">knows it<\/a>.<\/p>\n\n\n\n<p>But tourism in American is not only down because of economics. The world is watching as masked ICE agents choose to do their job as dehumanizing and violently as possible with seemingly no oversight. The fear that traveling to America right now could led to an arrest and detention for what would normally be considered technicalities is a reality, because <a href=\"https:\/\/www.pbs.org\/newshour\/world\/u-s-detention-of-european-and-canadian-tourists-creates-fear-over-traveling-to-america\" target=\"_blank\" rel=\"noreferrer noopener\">it&#8217;s happening over and over<\/a>.<\/p>\n\n\n\n<p>It will be interesting to see if the current climate will negatively affect the number of international players at this year&#8217;s World Series of Poker, or if there will be a call to boycott it, like what is currently happening <a href=\"https:\/\/time.com\/7358117\/fifa-world-cup-boycott-soccer-football-trump-infantino\/\" target=\"_blank\" rel=\"noreferrer noopener\">with the World Cup<\/a>. <\/p>\n\n\n\n<p>This is a story that will certainly be continued. <\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A CEO that runs a group of Las Vegas casinos is telling Canadians that \u201cyou\u2019ve got some friends in Las Vegas, and you\u2019re welcome here. If you\u2019re ready to come, we want you to stay here.\u201d And he&#8217;s putting his money where his mouth is by offering a promotion: Currency exchange at par until August. [&hellip;]<\/p>\n","protected":false},"author":47,"featured_media":35571,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[497,527,503,7415,499,521,523],"tags":[],"vertical":[],"class_list":["post-35570","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-poker-business","category-casino","category-poker-news","category-poker","category-lifestyle","category-wsop-news"],"lang":"en","translations":{"en":35570},"featured_image_src":"https:\/\/news.casino.us\/wp-content\/uploads\/2026\/01\/4259dbfc5f228ff06f95fafa41584729b0469431-600x400.jpeg","featured_image_src_square":"https:\/\/news.casino.us\/wp-content\/uploads\/2026\/01\/4259dbfc5f228ff06f95fafa41584729b0469431-600x600.jpeg","author_info":{"display_name":"Bob Pajich","author_link":"https:\/\/news.casino.us\/author\/bob-pajich\/"},"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/news.casino.us\/wp-json\/wp\/v2\/posts\/35570","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/news.casino.us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.casino.us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.casino.us\/wp-json\/wp\/v2\/users\/47"}],"replies":[{"embeddable":true,"href":"https:\/\/news.casino.us\/wp-json\/wp\/v2\/comments?post=35570"}],"version-history":[{"count":0,"href":"https:\/\/news.casino.us\/wp-json\/wp\/v2\/posts\/35570\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.casino.us\/wp-json\/wp\/v2\/media\/35571"}],"wp:attachment":[{"href":"https:\/\/news.casino.us\/wp-json\/wp\/v2\/media?parent=35570"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.casino.us\/wp-json\/wp\/v2\/categories?post=35570"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.casino.us\/wp-json\/wp\/v2\/tags?post=35570"},{"taxonomy":"vertical","embeddable":true,"href":"https:\/\/news.casino.us\/wp-json\/wp\/v2\/vertical?post=35570"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}