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CardsChat Poker Learning Series - Bet Sizing
Part 1 of 12 - How to Size Your Bets in Poker: Foundations Every Texas Hold’em Player Must Know
One of the most requested topics we’ve been asked to cover is bet sizing, and we’re finally bringing it to you.Buckle up — this is a super-sized series consisting of 12 lessons focused entirely on bet sizing. Some lessons may be shorter than others, and that’s intentional. We’re packaging each section to be digestible, practical, and easy to apply, so let us know what you think!
Over the course of this series, we’ll go deep into:
- What you bet
- Why you bet
- When to adjust
- Pre-flop and post-flop strategy
- Bluffing vs value betting
- Turn and river decision-making
…and much more.
🔍 What We’ll Cover
- Why we bet: value, protection, bluffing, equity denial
- The relationship between bet size and opponent behavior
- Risk vs reward basics
- Fixed vs variable bet sizing
- Common beginner mistakes
💥 Why We Bet: Value, Protection, Bluffing, Equity Denial
To truly understand bet sizing in poker, we first need to understand why we’re betting in the first place.If you can’t place your bet into one of the following buckets, that’s often a sign you shouldn’t be betting at all.
Value
You want to get paid.Betting for value means you believe your hand is best right now and you want to build the pot. This usually applies post-flop, where you’re ahead of your opponent’s calling range, or on the river when you’re confident your hand will win at showdown.
Protection
You believe you’re ahead, but your hand is vulnerable.Protection betting is about charging opponents to continue when they could outdraw you on a later street. The goal is to either:
- Make them fold, or
- Make it a mistake for them to continue
Bluffing
You don’t have the best hand and want to force folds.bluffing aims to price opponents out of the pot when they’re weak or marginal. Bluffing with a hand that still has outs to improve is known as a semi-bluff.
Equity Denial
Often confused with protection betting.equity denial prevents opponents from realizing their equity for free. This commonly happens on dry flops, where your opponent hasn’t connected and you bet to deny overcards or underpairs the chance to improve on future streets.
💥 Relationship Between Bet Size and Opponent Behavior
The idea that “one bet size fits all” is fundamentally flawed.Poker requires constant adjustment based on who you’re playing against. Failing to adapt your sizing creates clear, exploitable weaknesses.
Here are common opponent types and how bet sizing should adjust:
Calling Stations
- Only value bet them
- Increase your sizing
- If they’ll call any amount, get maximum value
- Don’t bluff — it’s a losing battle long-term
Tight / Passive Players
- Players who overfold
- You can size down confidently
- If a small bet gets the job done, why risk more?
LAG (Loose-Aggressive) Players
- Fast, aggressive, high-pressure style
- Consider checking strong hands
- Let them bet big, then punish them with large raises
- Lure them into committing chips before applying pressure
💥 Risk vs Reward Basics
At the heart of bet sizing is basic math.When you bet B into a pot of P, your bet needs to work a certain percentage of the time to break even:
Break-Even % = B / (P + B)
What this means in practice:
- Half-pot bet → needs to work ~33% of the time
- Pot-sized bet → needs to work 50% of the time
- Overbet → needs to work more than 50% of the time
The more you bet, the more often your bet needs to succeed to be profitable.
💥 Fixed vs Variable Bet Sizing
Fixed Bet Sizing
Players using fixed sizing often:- Always c-bet half pot
- Always 3-bet to 3x
- Always bet pot with strong hands
- Always use the same size for value bets and bluffs
- Simpler decision-making
- Naturally balanced and harder to read
- Easier for beginners to implement
- Adjust for board texture
- Maximize range advantage
- Account for stack depth
- Exploit opponent tendencies
Variable Bet Sizing
Variable sizing does the opposite:- Adjusts based on range strength
- Bets bigger to force folds or extract value
- Controls pot size depending on board texture
Risk increases when opportunity increases.
When the situation demands a large bet, you’re risking more chips — and your sizing must be correct more often to remain profitable long-term.
In short:
Fixed betting simplifies the game and reduces risk.
Variable betting increases risk — but dramatically increases reward.
💥 Common Beginner Mistakes
Some of the most common beginner phrases we hear:- “I had to bet — I had a good hand.”
- “I’m supposed to bet here.”
- “I can’t give a free card.”
- “I bet small to be safe.”
- “I had pocket aces!”
- “I always bet half pot.”
…then you probably shouldn’t be betting at all.Am I betting for value, protection, bluffing, or to deny equity?
🎯 Summary
Bet sizing is one of the most complex — and important — skills in poker. That’s why we’re diving deep into it over the next several lessons.Even scratching the surface of the fundamentals should help you identify your current betting style and start asking the right questions at the table.
💬 Join the Conversation
Have you ever been in a hand where you couldn’t answer the question?Can you recall a time when you weren’t able to define why you were betting?
Are there common beginner mistakes we didn’t list?
Let’s hear them as we kick off this 12-part bet sizing series!
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